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Media Ethics and Social Change

Valerie Alia

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An engaging and original study of current issues in media ethics, this book challenges students to explore the relationship between media ethics and social change. It considers the potentially beneficial uses of media practice for humanity, addressing questions of inclusivity and diversity and specialist topics that are absent from other texts. Using case studies and exercises based on real-life experiences of journalists, newsmakers, policy makers and consumers, Valerie Alia invites readers to examine current media practice and develop strategies for ethical problem solving and decision-making.

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Introduction: Why study ethics?
1. Life, the universe and ethics I: everyday problems and ethical theories
2. Life, the universe and ethics II: social scientific theories and ethical practice
3. Lies, truth and realities: the search for a responsible practice
4. The ethics of accuracy and inclusion: reflecting and respecting diversity
5. The empire strikes forward: internationalisation of the media
6. Struggle and spin: politics, politicians and the media
7. A picture is worth a thousand... (quid?): ethics and images
8. 'Trust me, I'm a friend': the ethics of interviewing
9. Specialist media: entertaining and informing the public
10. Changing technologies: prospects and problems
11. Codes and principles: what (and where) are they, and are they useful?
A Notes on case analysis
B Journalists and journalism on film: an ethics-based filmography and videography
C Media ethics resources on the Internet
D Codes of practice and statements of principles

About the Author

Valerie Alia is Visiting Professor, Centre for Research into Diversity in the Professions, Leeds Metropolitan University. She is the series editor for EUP's Media Topics series and author of The New Media Nation (Berghahn, 2009).


This book provides a wealth of evidence for the centrality and the need for ethics across all genres of journalistic and media activity. It brings theory and practice together in accessible and practical ways, and offers a rich resource for further work in the form of valuable appendices and practical exercises. The book will be of real use in the introduction of ethics to theoretical and practical university courses in journalism and media studies, but it will also work for industry and community training programs: and that is quite an accomplishment.
- Professor Terry Threadgold, Cardiff School of Journalism, Media and Cultural Studies
Valeria Alia's book is an ambitious attempt to look at media ethics from social scientific, philosophical and vocational perspectives… The book successfully negotiates the rocky path between vocational and academic life, demonstrating how in the media field an awareness of both is required to inform the protagonist.'
- The Lecturer

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